Winning ways: How companies create the products we all want to buy.
Pilditch, James.
Winning ways: How companies create the products we all want to buy. - 2nd ed. - London Mercury books 1989 - 301p.
Includes index.
Marketing Management
658.8 PIL
Winning ways: How companies create the products we all want to buy. - 2nd ed. - London Mercury books 1989 - 301p.
Includes index.
Marketing Management
658.8 PIL