Blackwell Encyclopedia of Management: Marketing
Lewis, Barbara R. and Littler, Dale, ed
Blackwell Encyclopedia of Management: Marketing - Cambridge: Blackwell, 1997. - 12v. 274p.
Includes bibliographical references and index.
Marketing Management
658.003 BLA.4
Blackwell Encyclopedia of Management: Marketing - Cambridge: Blackwell, 1997. - 12v. 274p.
Includes bibliographical references and index.
Marketing Management
658.003 BLA.4