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Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

Kim, W Chan and Mauborgne, Renee

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant - Boston Harvard Business School Press 2005

ISBN: 78151396192

Subjects--Topical Terms:
E-commerce

Dewey Class. No.: 658.802 KIM

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