How Customers think: essential insights into the mind of the market (Record no. 89595)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00384pam a2200133a 44500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160422s9999 xx 000 0 und d |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 ZAL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zaltman, Gerald |
| 245 ## - TITLE STATEMENT | |
| Title | How Customers think: essential insights into the mind of the market |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston |
| Name of publisher, distributor, etc. | Harvard Business School |
| Date of publication, distribution, etc. | 2003 |
| 365 ## - TRADE PRICE | |
| Price amount | 29.95 |
| Currency code | |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management |
| Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Arun Jaitley National Institute of Financial Management | Arun Jaitley National Institute of Financial Management | 21/09/2006 | 658.8342 ZAL | 23337 | 28/12/2023 | 22/04/2016 | Book |