Marketing Research: Text and Cases (Record no. 90555)

MARC details
000 -LEADER
fixed length control field 00402pam a2200157a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160422s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070220874
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 NAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Nargundkar, Rajendra
245 ## - TITLE STATEMENT
Title Marketing Research: Text and Cases
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. TMH
Date of publication, distribution, etc. 2010
365 ## - TRADE PRICE
Price amount 315
Currency code Rs.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Management
Holdings
Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Arun Jaitley National Institute of Financial Management Arun Jaitley National Institute of Financial Management 02/03/2010   658.83 NAR 27933 28/12/2023 22/04/2016 Book

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