Berson, Alex Smith, Stephen and Thearling, Kurt <br/><br/>
Building Data Mining Applications for CRM 

 - 
 -  New Delhi: TMH  2000 
 - 
 - .
<br/><br/>  
<br/><br/><label>ISBN: </label>
<br/><br/><label>Dewey Class. No.: </label>658.403 8 BER