Chattopadhyay, Amitava <br/><br/>
New emerging market multinationals :  Four strategies for disrupting markets and building brands 

 - New York:  McGraw Hill;  2012 
 - 335p. 
<br/><br/><label>ISBN: </label>9780071782890 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning<br/>Branding Marketing
<br/><br/><label>Dewey Class. No.: </label>658.827 CHA