Writz, Jochen <br/><br/>
Services Marketing:   People, technology, strategy 

 - 8th. 
 - Noida:  Pearson,  2018. 
 - 817 p. 
<br/><br/><label>ISBN: </label>9789332587687 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 WIR