Randall, Geoffrey. <br/><br/>
Effective marketing. 

 - London    Routledge    1994 
 - vii, 152p. 
 - Self development for managers series. .
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8 RAN