Reichheld, Frederick F. <br/><br/>
Loyalty effect:The hidden force behind growth, profits and lasting value. 

 - Boston     Harvard Business School  1996 
 - 322p. 
<br/><br/> Includes bibliographical reference and index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Executive Management
<br/><br/><label>Dewey Class. No.: </label>658.4 REI