Ries, Al and Trout, Jack <br/><br/>
The 22 immutable laws of marketing. 

 - New Delhi    Harper Collins Publishers  1997 
 - 143p 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8 RIE