Ennew, Christine, and Waite, Nigel <br/><br/>
Financial Services Marketing: an International Guide to Principles and Practice 

 - 2nd ed. 
 - London    Routledge  2013 
<br/><br/><label>ISBN: </label>9780415521680 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>332.1 ENN