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Customer Relationship Management: Integrating Marketing Strategy and Information Technology by
  • Zikmund, William G, Mcleod, Raymond and Gilbert, Faye W
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hoboken Wiley 2003
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.812 ZIK.

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Management information systems. by
  • McLeod, Raymond
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey Prentice-Hall 1995
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.4038 MCL.

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