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Marketing: Concepts and stretegies. by
  • Pride, William M. and Ferrell, O. C
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Houghton Mifflin
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.8 PRI.

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Marketing: Concepts and Strategies by
  • Pride, William M and Ferrell, O C
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Biztantra 2009
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.8 PRI.

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