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Marketing management: Planning implementation and control. by
  • Ramaswamy, V.S. and Namakumari, S
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Macmillan, 1990
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (2)Call number: 658.8 RAM, ...

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Strategic planning formulation of corporate strategy: text & cases, Indian context by
  • Ramaswamy, V S and Namakumari, S
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Macmillan 2004
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (7)Call number: 658.402 RAM, ...

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