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Marketing financial services. by
  • Pezzullo, Mary Ann
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Macmillan 1998
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 332.1 PEZ.

Marketing research. by
  • Burns, Alvin C and Bush, Ronald F
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey Prentice Hall 1995
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.83 BUR.

Marketing Management by
  • Saxena, Rajan
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Tata McGraw-Hill Publishing 2001
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (10)Call number: 658.8 SAX, ...

Marketing Management by
  • Kotler, Philip
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice Hall of India 2003
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (2)Call number: 658.8 KOT, ...

The essence of Marketing by
  • Majaro, Simon
Series: Prentice hall essence of management series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice Hall of India 2002
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (15)Call number: 658.8 MAJ, ...

Services marketing by
  • Kurtz, David L. and Clow, Kenneth E
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley & Sons 2002
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.8 KUR.

Marketing research by
  • Aaker, David A
  • Kumar, V. and Day, George S
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley & Sons 2003
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.83 AAK.

Marketing research: An applied orientation by
  • Malhotra, Naresh K
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Pearson Education 2004
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.83 MAL.

Marketing Research by
  • Gupta, S L
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Excel Books 2003
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.83 GUP.

Services marketing by
  • Shanker, Ravi
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Excel Books 2002
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (2)Call number: 658.8 SHA, ...

Marketing by
  • Etzel, Michael J
  • Walker, Bruce J. and Stanton William J
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York McGraw Hill 2001
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.8 ETZ.

Marketing Strategy by
  • Nag, A
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi MacMillan India 2002
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.8 NAG.

Marketing by
  • Lancaster, Geoff and Reynolds, Paul
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York Palgrave Macmillan 2004
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.8 LAN.

Marketing by
  • Lamb, Charles W, Hair, Joseph F and McDaniel, Carl
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Australia South-Western 2004
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (3)Call number: 658.8 LAM, ...

International business and Marketing Management by
  • Singh, Yogendra and Pandey, Mamta
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi A.I.T.B.S. Publishers 2004
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (2)Call number: 658.8 SIN, ...

Marketing Management by
  • Kotler, Philip and Keller, Kevin Lane
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice Hall of India 2005
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.8 KOT.

Marketing Strategy by
  • Kaushesh, Anshul ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad ICFAI 2002
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (1)Call number: 658.8 MAR.

Marketing Management: by
  • Kumar, Arun and Meenakshi, N
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Vikas 2006
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (5)Call number: 658.8 KUM, ...

Marketing Management by
  • Saxena, Rajan
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi TMH 2007
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (4)Call number: 658.8 SAX, ... Items available for reference: Arun Jaitley National Institute of Financial Management: Not for loan (1)Call number: 658.8 SAX.

Marketing Management: A South Asian Perspective by
  • Kotler, Philip...(et al.)
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Pearson Education 2007
Availability: Items available for loan: Arun Jaitley National Institute of Financial Management (2)Call number: 658.8 MAR, ...

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