000 00391pam a2200145a 44500
008 160422s9999 xx 000 0 und d
041 _aEnglish
082 _a658.8 PRI
100 _aPride, William M and Ferrell, O C
245 _aMarketing: Concepts and Strategies
250 _a12th ed.
260 _aNew Delhi
_b Biztantra
_c2009
365 _b349
_cRs.
650 _aMarketing Management
999 _c90356
_d90356