000 | 00395pam a2200145a 44500 | ||
---|---|---|---|
008 | 160422s9999 xx 000 0 und d | ||
020 | _a9781422199923 | ||
041 | _aEnglish | ||
082 | _a658.8 HAR | ||
100 | _aHBR | ||
245 | _aHBR Case Studies: Marketing through Minefields | ||
260 |
_aBoston _b Harvard Business School Press _c2008 |
||
365 |
_b395 _cRs. |
||
650 | _aMarketing Management | ||
999 |
_c90839 _d90839 |