| 000 | 00438pam a2200157a 44500 | ||
|---|---|---|---|
| 008 | 160422s9999 xx 000 0 und d | ||
| 020 | _a9780749465455 | ||
| 041 | _aEnglish | ||
| 082 | _a658.4012 KAP | ||
| 100 | _aKapferer, Jean-Noel | ||
| 245 | _aNew Strategic Brand Management: Advanced Insights and Strategic Thinking | ||
| 250 | _a5th ed. | ||
| 260 |
_aNew Delhi _b Kogan Page _c2012 |
||
| 365 |
_b595 _cRs. |
||
| 650 | _aManagement | ||
| 999 |
_c91538 _d91538 |
||